Momentarily Play it Forward is busy realising their online social network Pifworld. In the meantime, this gives us a moment to look at the current landscape in which Pifworld is going to position itself. How will or can Pifworld differentiate theirselves from their competitors? In our debriefing you can read about the values Pifworld stands for; engagement and transparency with a social network that should take care of these values. I’m going to look at two examples in the dutch landscape that have a similar kind of idea; to become the channel between the good causes and the supporters.

• 1procentclub.nl is a dutch-oriented organisation that has a main goal; to fight against poverty in the world. Each project has an own page with information, photo’s and video’s. The philosophy of the organisation is that users give one percent of their income, time or knowledge to a good cause they want to support.
• geefsamen.nl is a website where everybody can create an own project for a good cause or support an already existing one. Everybody can make a supportpage for all sort of things, like your birthday or a marriage. Even if you do nothing at all, a form of online begging perhaps?! This non-profit organisation is active since 2001 and has more than 1250 good causes connected.

As the launch of Pifworld comes closer and closer, were getting more excited about the impact this site will have. For Pifworld it’s important that the social network is going to work the way they want it to. With a lot of international good causes and innovative projects over the whole world, Play it Forward, differentiates itself by having a global ambition and also supporting al kinds of causes, from wildlife to education, to poverty. Were looking forward to become a part of Pifworld and stimulate students and youngsters to donate and be an ambassador of a project they think is interesting and worth the effort.

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